From JD Gold Card to King of Glory Co-Branded Credit Card--Goldpac Provides Solutions for the Innovation Cooperation between Financial Institutions and Internet Magnates
 
Oct 11, 2017
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Following the release of China's first Internet savings bank card, the "Gold Card", Goldpac Group Ltd ("Goldpac" or the "Group", stock code: 03315.HK) recently provided to the China Merchants Bank, an exclusive "Blockbuster " King of Glory co-branded credit card. In less than three months since its issuance in the market, this series of co-branded cards have been eagerly adopted by King of Glory players becoming a focus point for the banking and mobile game industry.

After the customization of the exclusive King of Glory credit card for the China Merchants Bank, Goldpac launched a "hero card" for the King of Glory, Great Wall Guardsmen series - King of Glory "Armor" co-branded credit card. This card is carefully crafted with a unique blue card tone, and uses an exquisite ink printing process that brings the game's character to life. A precious European blue crystal is embedded into Armor's chest plate, shimmering as it reflects the ambient light. This card brings with it exclusive cardholder benefits and gifts such as the "first purchase" premium, early completion of spending target gift as well as exclusive player benefits. These are all intended to encourage cardholders to become loyal brand followers. In addition, Goldpac's creative design team has already finished designs for the "Bai Li Xuan Ce" and "Bai Li Shou Yue" cards, and the company will be fast tracking the creation more hero cards for the King of Glory Great Wall Guardsmen series.

As a leader in global smart payment total solutions, Goldpac is always adhering to the principle of "creating more value for customers" and actively uses cutting-edge technologies to drive product and service innovation. In diversified cross-border payment scenarios, Goldpac provides a "one-stop" innovative marketing solution, including mobile Internet payments, for banks and financial institutions. In recent years, the China Merchants Bank has been enhancing its credit card strategy for the youth segment and is actively stepping into entertainment marketing as well as cooperating with the "Kings", which are the leaders in the field of film and television, music, animation, games and so on. The bank is continuously introducing products and services that fit the young customer base to meet their increasing diversified demands for consumption, social, and emotional interactions among others. Based on deep insights into the needs of the China Merchants Bank, Goldpac actively realizes technological innovations and product line expansions to continuously provide pioneering payment products and services to lead the industry's innovation, like the "Hero Alliance" metal card, "Naruto" card and "Didi" card. All of which help break the homogeneic market pattern and continues to help the China Merchants Bank and its business to enhance its core competitiveness in cross-border marketing innovation to the young and fashionable segment.

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About Goldpac Group Limited (Stock Code: 03315)

With more than 20 years of successful experience and a leading global technology portfolio, Goldpac is honored to be ranked China's No.1 and the world's No. 4 corporation in the secure payment industry.

Committed to its core vision of Making Transactions More Secure and Convenient, Goldpac is specialised in delivering embedded software and secure payment products for global customers while leveraging innovative Fintech to provide data processing service, system platform and other total solutions for a wide business range of financial, government, healthcare, transportation, and retails.

Inspired by the China government's Belt and Road initiative, Goldpac is now extending its superior solutions and services to an even wider geographical network, delivering convenient, secure payment experiences to people around the globe.

For more information, please visithttp://www.goldpac.com/cn/ or contact at goldpac@godlpac.com.

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